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SAP Licensing

SAP BTP Licensing – How Does It Work?

SAP BTP Licensing

ChatGPT Image May 3 2025 10 02 42 AM

SAP Business Technology Platform (BTP) provides a comprehensive portfolio of services, encompassing application development and integration, data management, analytics, and AI. However, BTP’s flexibility comes with a complex licensing landscape.

CIOs, procurement leaders, and enterprise architects must clearly understand the available commercial models to plan investments and manage costs effectively.

This article provides a high-level overview of current SAP BTP licensing models, including the Cloud Platform Enterprise Agreement (CPEA), the new SAP BTP Enterprise Agreement (BTPEA), Pay-As-You-Go, and legacy subscription models.

We will explain how customers license and consume various BTP services (such as application development environments, Integration Suite, data management tools, AI services, and platform extensions), how entitlements and consumption are tracked, and practical guidance for monitoring and negotiating BTP agreements.

BTP Commercial Models

SAP currently offers two broad categories of licensing for BTP: consumption-based and subscription-based models.

Each model caters to different use cases and financial preferences:

  • Consumption-Based Models: These provide access to a broad catalog of BTP services with the flexibility to enable or disable services as needed. Costs are based on actual usage (consumption). The consumption-based options include:
    • SAP Cloud Platform Enterprise Agreement (CPEA) – SAP’s first consumption-based model, using prepaid cloud credits.
    • SAP BTP Enterprise Agreement (BTPEA) – Introduced in 2024 as an evolution of CPEA, focused specifically on BTP services.
    • Pay-As-You-Go for BTP (PayG) – A zero-commitment, pay-per-use option with no upfront cost.
  • Subscription-Based Models: These are the traditional fixed subscription licenses for specific BTP services or bundles. Customers pay a flat fee (typically annual) for a defined service’s capacity or usage quota.

Each model has distinct advantages. Subscription provides cost predictability for known needs, whereas consumption models offer flexibility for evolving or uncertain demands.

Importantly, BTP allows mixing models: a customer can run a consumption-based global account (CPEA/BTPEA or PayG) and still purchase certain services as subscriptions within that account.

This hybrid approach can optimize costs by combining flexibility with fixed-cost deals for high-use services.

Cloud Platform Enterprise Agreement (CPEA)

Under CPEA, customers commit to an upfront purchase of cloud credits as a prepaid currency for BTP services.

Key characteristics of CPEA include:

  • Prepaid Credits: The customer prepays a sum (e.g., $X) for a pool of cloud credits, typically over an annual contract period. SAP often aligns 1 credit roughly to $1 of consumption at the list price (actual conversion is defined in the contract and may vary).
  • Flexible Usage: Those credits can be spent on any eligible BTP service – you essentially have one “pot” of credits to allocate across application runtime, integration messages, database storage, AI calls, etc., as needed. This eliminates the need for separate licenses per service and allows turning services on/off freely within the credit budget.
  • All Services Access: A CPEA contract entitles the customer to use all current and future SAP BTP services in the consumption catalog. (Not every SAP service is in CPEA; some specialized SaaS offerings may require separate terms. SAP’s newer BTPEA aims to include more BTP-specific services – discussed below.)
  • Annual Commitment & Discounts: CPEA requires a minimum annual spend commitment (often around a five-figure USD amount per year). In exchange, SAP may offer volume discounts: the larger the upfront commitment, the better the effective rate per unit of service consumption. This means your credits go further than they would at pay-as-you-go rates. Credits can be topped up during the year if needed (to avoid running out).
  • Consumption Tracking: Each month, SAP provides a balance statement detailing the number of credits consumed per service. For example, a statement might show that you used 800 credits on Integration Suite, 500 on SAP HANA Cloud, etc., which are deducted from your credit pool. You can monitor usage in near real-time via the BTP Cockpit’s consumption reports (discussed later).
  • Use-It-or-Lose-It: Unused credits typically expire at the end of the contract period (usually annually). There is no rollover of unused credit into the next year, so right-sizing your commitment is important. Overcommitting could leave you with wasted (expired) credits, whereas undercommitting could lead to overage charges.
  • Overage Charges: If you consume more than your prepaid credits, the excess is billed in arrears at full list price (with no discount) unless you purchase additional credits. Unexpected overage can be costly, so proactive monitoring is key. Some customers negotiate provisions to buy extra credits at contracted rates if they exceed the pool, but such terms must be agreed upon upfront.

CPEA is well-suited for organizations planning significant BTP usage across multiple services and wanting flexibility without being tied to specific service licenses.

It simplifies procurement (with one contract for multiple services) and enables experimentation and shifting resources among BTP offerings as needs evolve.

SAP BTP Enterprise Agreement (BTPEA):

In 2024, SAP introduced BTPEA as a refined version of CPEA.

BTPEA is also a commit-to-consume model with prepaid credits, but it is focused exclusively on SAP BTP services (whereas CPEA could cover some broader cloud services). Functionally, BTPEA operates similarly to CPEA, featuring an upfront credit pool, flexible consumption, and comparable terms.

The key difference lies in the service catalog and incentives: new or BTP-specific services (for example, certain SAP Build or AI services or SAP Analytics Cloud’s public option) might only be available under BTPEA.

SAP positions BTPEA for customers who are deeply invested in BTP and want to directly align their spending with BTP innovation projects.

According to SAP’s guidance, existing CPEA customers can continue on CPEA or transition to BTPEA; however, they cannot mix BTPEA and CPEA within a single global account.

Pay-As-You-Go for BTP (PayG)

Pay-As-You-Go is a zero-commitment model that allows customers to use SAP BTP with no upfront cost or minimum usage requirement.

It works like a utility bill:

  • You sign up for a PayG BTP global account (for example, via SAP Store or an SAP sales rep) with a simple contract that bills monthly in arrears.
  • All the same BTP services available under CPEA credits are accessible in PayG (typically, the catalog is identical to CPEA, with the addition of any free tier plans).
  • No Prepayment, No Commit: You only pay for what you consume beyond any free entitlements. If you use nothing in a month, your cost is $0. This greatly lowers the barrier to entry for SAP BTP.
  • Pricing: PayG usage is charged at standard list prices (pay-as-you-go rate). There are no volume discounts. The trade-off for flexibility is that the per-unit cost is higher than it would be under an enterprise agreement with committed spending. In essence, SAP charges a premium for on-demand usage (similar to how on-demand cloud rates are higher than reserved rates on hyperscalers).
  • Scaling and Trial Conversions: PayG is ideal for proof-of-concept projects, pilots, or initial phases where usage is small or unpredictable. As usage grows and becomes more predictable, customers often transition from PayG to CPEA/BTPEA to take advantage of better pricing through commitment. When ready, SAP allows a smooth conversion of a PayG account into a CPEA account.
  • Contract Terms: The PayG contract typically auto-renews over short periods (e.g., quarterly), allowing customers the freedom to cancel with minimal obligation. It’s essentially a month-to-month usage arrangement.
  • Free Tier Access: A major benefit is that PayG accounts (and CPEA accounts) can leverage SAP’s free tier service plans, which offer limited free capacity on many BTP services. For example, you might have free API calls or a small free HANA Cloud instance, which is useful for development or testing. Subscription-based accounts do not offer a free tier, so this is an incentive to use a consumption model for at least non-production environments.

In summary, Pay-As-You-Go offers maximum flexibility and zero upfront risk, making it ideal for starting small.

The downside is potentially higher costs at scale (no discounts), so using PayG as a stepping stone to an enterprise agreement is common once confidence and demand increase.

Legacy Subscription Model

The subscription model is SAP’s classic software-as-a-service licensing approach. In this model, a customer subscribes to specific BTP services or bundles for a fixed price and fixed term (typically 1 to 3 years).

Key features of subscription licensing:

  • Fixed Entitlements: You purchase a service’s defined capacity. For example, an Integration Suite Standard Edition subscription might include a certain number of message transactions per month and one tenant, or a SAP HANA Cloud subscription might include X GB of storage and memory. This capacity is yours to use regardless of actual consumption (up to the limit).
  • Predictable Cost: You pay a predetermined fee (billed annually or quarterly) for the contract duration. This cost remains constant regardless of usage, providing budget certainty. Even if you use less than the subscribed quota, you still pay the full amount (so it’s wise to size subscriptions to your needs). If you need to exceed the quota, you typically must upgrade your subscription or purchase add-on blocks – overage usage is not automatically permitted beyond the contracted amount.
  • Term and Renewal: The contract term is typically fixed (one to three years). You pay upfront when the term begins, and you can renew or adjust the subscription at the end.
  • Limited Flexibility: Subscription is ideal when you are confident about using a particular service. However, it locks you into that service – the funds are not transferable to other services. If new BTP services emerge or your needs shift, you must amend the contract or buy additional subscriptions. In contrast, a CPEA credit pool could dynamically be redirected to any service.
  • Favorable Pricing: Because the vendor (SAP) is assured of a committed customer, subscription deals often come with competitive pricing for the specific service. SAP sometimes bundles BTP service subscriptions with its SaaS products. For example, a customer purchasing SAP SuccessFactors or S/4HANA might get an Integration Suite subscription included for connecting applications. These bundled subscriptions can be cost-effective but are limited in scope and volume.
  • Mixing with Consumption: SAP BTP permits a global account to have some services on subscription, while others are consumed within the same account. For instance, you might subscribe to a large Integration Suite package (if message traffic is steady and high), but use CPEA credits for various low-volume services (such as AI and mobile services) in the same environment. The BTP cockpit will segregate billing: any usage exceeding your subscription quotas will be deducted from credits or billed as consumption.

Many SAP customers continue to use subscription models, particularly when they have a limited number of use cases or require absolute cost certainty.

However, the industry trend (and SAP’s encouragement) leans toward the flexibility of consumption models for multi-purpose platforms like BTP. Many new services and free tier options are only available under consumption licensing.

How Consumption Licensing Works (Credits, Entitlements, and Usage)

Understanding the mechanics of the consumption-based models (CPEA/BTPEA and PayG) is crucial for effective management. Three core concepts define these models: entitlements, cloud credits, and service consumption metrics.

Entitlements: In SAP BTP, entitlements refer to the permissions or allotments that determine which services you can activate in your account and in what quantities.

When you have a consumption-based contract (CPEA or PayG), your global account is entitled to use all services that are part of SAP’s consumption catalog (generally 80+ services across integration, data, AI, etc.)​.

Essentially, SAP grants your account a broad set of entitlements corresponding to the services covered by your agreement.

You can then allocate these entitlements to subaccounts in the BTP Cockpit – this is how you enable specific services or plans for different projects or teams.

For example, assigning service plans might entitle a subaccount to use SAP HANA Cloud or the Integration Suite.

Under a consumption model, there’s usually no extra charge to entitle a service (entitling makes it available); the cost is only incurred when you provision and consume it.

Under a subscription contract, entitlements are limited to the specific services and capacity you purchased. If you subscribed to SAP Data Warehouse Cloud (DWC), your global account is entitled only to DWC (at the size/edition you bought).

You wouldn’t have entitlements for other services unless you license them separately. In a hybrid scenario, you may see both: for example, your account has entitlements for DWC via subscription and entitlements for other services via CPEA credits.

Entitlements set the potential for usage; depending on the model, actual consumption is measured via credits or fixed use.

Cloud Credits and Units: Cloud credits serve as the primary currency in CPEA/BTPEA. SAP typically values 1 credit as roughly $1 at the list price (though this can vary by region or be slightly adjusted in deals).

When you buy 100,000 credits, that balance is what you can “spend” on any mix of services. Each BTP service has a defined rate in credits per unit of consumption. For example:

  • Application runtime (Cloud Foundry or ABAP environment) may be priced in credits per hour of computing or per GB of memory per hour. If an ABAP environment instance costs, hypothetically, 0.5 credits per hour per 16 GB, running a 16 GB instance for a full month (~730 hours) would consume ~365 credits.
  • The SAP Integration Suite may be metered by messages per month. A certain number of messages (e.g., 1000) might cost a set amount of credits, and larger volumes could use tiered pricing (the more messages, the lower the per-message credit cost). In a consumption model, if you have an Integration Suite instance, your monthly message volume translates into a credit charge that month (plus a base tenant cost in credits, if applicable).
  • SAP HANA Cloud database might consume credits based on gigabytes of memory and storage provisioned per hour. If you allocate a 64 GB HANA instance, each hour consumes credits at a rate of 1 GB per hour.
  • AI Business Services or Machine Learning API calls may be priced per 1,000 API calls or per hour of ML inference runtime, each deducting a certain number of credits.
  • BTP platform-based services (such as the Portal and mobile services) may have metrics. Some services are even “Always Free” under BTP consumption—meaning they incur no credits for usage because they’re included with the platform (for example, certain identity services or base platform capabilities are often provided at no additional charge in BTP).

All these rates are published in the SAP Discovery Center for BTP services, which serves as the primary catalog for service plans, pricing metrics, and information on whether a service is available in CPEA/PAYG or only by subscription.

Architects and project teams need to consult these metrics when designing solutions to understand how their design decisions will impact credit consumption.

Consuming and Tracking Usage: In a consumption model, usage is tracked continuously and billed monthly:

  • BTP Cockpit Reporting: The SAP BTP Cockpit offers a Cost and usage tool for monitoring consumption in near real-time. You can view usage by subaccount and service, and even set filters (e.g., by project or environment if you tag your subaccounts). This helps detect unusual usage early (for instance, a rogue process consuming extra resources).
  • Monthly Balance Statement: SAP provides an official usage report each month. This details the credits consumed per service and the remaining credit balance. It essentially serves as your “bill” under CPEA (though you’ve prepaid, it shows how those prepayments are being utilized). For Pay-As-You-Go, the monthly invoice will similarly list each service’s usage and cost, which is then charged to you in arrears.
  • Entitlement vs. Usage: The BTP cockpit distinguishes between entitlements (what’s available) and actual usage. For example, you may entitle a subaccount to use 10 service units, but if you only instantiate two units, you will only be charged for those two. Entitlements ensure you don’t accidentally exceed certain limits, too – they control what can be provisioned. In consumption models, you typically have high or unlimited entitlements, as the limiting factor is your credit balance.
  • Multiple Environments: Many enterprises set up multiple subaccounts (e.g., Dev, Test, Prod). Consumption tracking can roll up all subaccounts or display them individually. This is useful for internal cost allocation, as it allows you to see which project or department’s subaccount consumes the most credits.

Example:

Suppose a customer has a CPEA contract with 10,000 credits per year. In January, they ran an app in Cloud Foundry that utilized 100 credits, some integration flows that used 50 credits, and a HANA database that consumed 200 credits.

January’s consumption is 350 credits, leaving 9,650. They ramped up an AI service in February, spending 500 credits that month, etc. Each month’s usage accumulates against the prepaid pool. If, by Q3, they see usage trending higher than anticipated, they might top up additional credits or start optimizing usage.

Overage and Expiration:

If the credit pool depletes before the contract period ends, any further usage effectively becomes pay-as-you-go (billed at on-demand rates).

It’s critical to monitor the “burn rate” of credits and engage with SAP proactively if you need more. Running out of credits without notice can result in substantial bills.

On the flip side, if thousands of credits are left unspent at year-end, that’s budget wasted. A good practice is to true up commitments for the next year based on actual usage patterns (increase or decrease the prepaid amount accordingly).

In some negotiations, customers may arrange a carryover or grace period to utilize leftover credits during the first few months of the next period; however, such terms are not standard.

Free Tier and Always Free Services: All consumption models (CPEA, BTPEA, PayG) allow the use of SAP’s Free Tier service plans. Free tier plans are production-grade services offered at no cost up to a certain usage limit (after which you would switch to a paid plan).

For example, SAP might offer a free tier of the Business Application Studio with limited hours, free small instances of SAP HANA Cloud, or the SAP Mobile Services with limited capacity.

This is extremely useful for trying services in a real environment or running small development workloads without burning credits. “Always Free” services (such as some identity and access services) incur no charge by default, as they include platform features.

To use free tier services in a global account, you still need a consumption-based contract (either PayG or CPEA), but any usage within the free allotment won’t deduct credits or cost money. This encourages exploration and helps defray costs for non-production needs.

In contrast, if you only had a subscription account (with no consumption contract), you wouldn’t have access to the free tier plans.

Therefore, many customers maintain a Pay-As-You-Go subaccount, even if their primary usage is a subscription, to leverage free services for development and testing scenarios.

Usage Monitoring and Cost Controls

Managing BTP costs is an ongoing process that involves monitoring usage, controlling consumption, and optimizing resource allocation.

SAP provides tools, and there are recommended practices to ensure you stay on top of your BTP licensing:

  • SAP BTP Cockpit – Cost and Usage Analysis: The cockpit’s Cost and Usage section serves as the central dashboard for tracking entitlements, usage, and spending. It includes:
    • Global Account Summary: At a glance, view your contract type (CPEA, BTPEA, or PayG), total credits (if applicable), credits consumed to date, and remaining balance in the current period. If you have a consumption account, this shows your cloud credit usage trend over the last 12 months. It also highlights the current burn rate relative to your committed credits.
    • Filters and Views: You can filter usage data by subaccount, service, time frame, and more. For organizations with many projects on BTP, tagging subaccounts or grouping them under directories can help slice the data (for example, view by Line of Business or environment). The UI allows users to drill down into each service’s consumption details.
    • Billing vs Usage View: The cockpit distinguishes between usage quantities and the cost (credits) incurred. This is useful for verifying whether an unusual spike in resource hours translates proportionally into credit consumption. It also helps reconcile the cockpit data with the official SAP invoice or statement (which may come separately).
    • Data Export and APIs: For those who prefer external analysis, the cockpit allows you to export usage data (CSV/XLS) or utilize APIs to integrate consumption data into your tools. Many enterprises integrate this data into internal dashboards or IT financial management systems.
  • Alerts and Thresholds: SAP BTP doesn’t natively send automated alerts if you cross a certain spending threshold (this could change with future enhancements). However, customers can set up their monitoring. For instance, you might schedule a monthly check or use the APIs to trigger alerts when credit consumption reaches 80% of the pool or PayG spending in a month exceeds a budget. Manually, the cost dashboard is something the admin team should check regularly.
  • Controlling Resource Usage: Technical teams can implement controls to avoid runaway consumption:
    • Use BTP’s instance quotas and entitlement limits per subaccount to prevent over-provisioning. For example, developers can’t accidentally spin up a huge (and expensive) database if they entitle a dev subaccount with only a small HANA memory quota.
    • Implement governance on who can create service instances or subscribe to services. Role-based access control in BTP can restrict certain actions to admins.
    • Utilize auto-scaling carefully for runtime services. Auto-scaling can handle peak loads, but if not configured with limits, it could scale out and incur large charges during spikes. Ensure there are upper bounds on scale-out or schedule scale-in for off-hours.
    • Shut down unused resources: Develop a habit of turning off or deleting resources that aren’t needed, especially in dev/test. An idle application or database might still consume a baseline of credits if left running​. For example, stop development VMs over the weekend or delete test instances after sprints.
    • Use Free Tier in Non-Prod: Leverage free tier services for development and testing where possible, since they don’t consume credits until you exceed the free capacity. This could involve using a PayG subaccount for development and testing, where the free quotas reset monthly and are only transitioned to paid plans when necessary.
  • Cross-Charging and Showback: Many large enterprises must allocate BTP costs to internal departments or projects. You can map BTP consumption to the responsible teams by structuring subaccounts or using tagging conventions. The Cost & Usage tool allows filtering by subaccount (which could correspond to a project). You can generate internal showback reports, for example, stating that Project X utilized Y credits ($) in the last quarter. This can inform internal budgeting or chargebacks and encourage teams to optimize their usage.
  • Verification of Bills: When you receive SAP’s invoices or monthly statements, it’s good practice to cross-verify them with your usage tracking. Ensure the services and amounts match your expectations. The BTP Cockpit’s billing view utilizes the same data and terminology as the official statement, making reconciliation easier. Any discrepancies should be raised to SAP quickly.

In summary, combining SAP’s tools with your governance processes will keep BTP usage in check.

The goal is to avoid surprises, such as running out of credits or receiving an unexpected bill. Continuous visibility into consumption is now a standard part of cloud management, and SAP BTP is no exception.

Best Practices for Licensing Management and Procurement

Selecting and managing the right BTP licensing model requires collaboration between technical architects and procurement strategists. Here are some best practices and guidance for enterprises:

1. Assess Your Usage Patterns and Strategy:

Evaluate how you plan to use SAP BTP:

  • If you‘re starting with a small project or pilot, consider using Pay-As-You-Go. It provides a production-ready environment without requiring a budget commitment upfront. You can validate use cases and get actual usage data.
  • If you anticipate a broad adoption of BTP across multiple projects (integration, extensions, analytics, etc.) and have a sense of baseline usage, a CPEA/BTPEA credit model likely makes sense. It will offer better financial efficiency in the long run through discounts. Many companies start with a modest credit commitment and then scale it up as their cloud footprint grows.
  • If your needs are centered around one or two specific services with highly predictable usage, consider a subscription for those services. For example, an Integration Suite subscription might be cost-effective if you know you will steadily use a certain volume of integrations. At the same time, you could use a small CPEA contract for any additional services outside that core usage. This hybrid approach can optimize costs.
  • Check if SAP has bundled offerings that apply to you. RISE with SAP contracts, for instance, sometimes include a starter pack of BTP credits or specific services (like integration or analytics) as part of the overall ERP cloud package. Ensure you understand any entitlements you already have through such bundles so you don’t double pay.

2. Right-Size Your Commitments:

One of the most challenging aspects of cloud licensing is accurately forecasting usage. Aim to commit to a credit pool you are confident you will use to avoid waste. Leverage any historical data or benchmarks:

  • If you’ve done a pilot on PayG, analyze its usage to extrapolate an annual consumption figure.
  • Engage with SAP or partners to model scenarios. SAP’s pricing tools, such as the Discovery Center, can simulate costs for hypothetical workloads.
  • Remember to factor in growth if you expect to onboard more projects onto BTP over the year. It’s often better to slightly overcommit (and have a buffer of credits) than to undercommit and incur overage at full price. However, avoid drastically overcommitting – unused credits lose value. It’s a balance that might require revisiting each year.

3. Negotiate Contract Terms Wisely:

Don’t treat SAP’s standard cloud contract as non-negotiable. There are areas you can negotiate:

  • Volume Discounts & Tiered Pricing: Larger commitments should yield better discounts. Ensure your SAP account team provides the best tier for your volume and understands the breakpoints (e.g., committing $1M vs. $500K may step you into a higher discount category).
  • True-Up or Flex-Up Provisions: Consider including a clause that allows you to purchase additional credits mid-year at your contracted discount rate (rather than the list price). This avoids being penalized for success if your usage grows faster than expected. Some contracts allow a mid-term adjustment or an annual reconciliation, where you can retroactively buy the overage at a better rate.
  • Rollover or Extended Usage: While SAP usually has a hard cutoff on credit validity, you might negotiate a short grace period to use leftover credits or apply them to other SAP software purchases. Success on this front varies, but it’s worth discussing if you expect variability.
  • Co-term and Alignment: If you have other SAP cloud products (SuccessFactors, Ariba, etc.), consider aligning contract end dates or consolidating negotiations to gain leverage or achieve holistic discounts. However, be cautious: merging everything into one mega-deal can reduce transparency on what you pay for BTP.

4. Leverage SAP’s Free Offerings and Trials:

SAP provides a BTP Free Tier (for consumption accounts) and separate trial accounts. Encourage teams to experiment in the trial or free tier before using paid resources. This saves money and helps train and explore services at low risk.

Just remember that free tier usage, while not billed, should still be monitored so you know when you’re approaching limits that would trigger paid usage​.

5. Implement Governance and Architectural Guidelines:

Enterprise architects should incorporate cost considerations into the architecture design.

  • When designing a solution on BTP, include a cost estimate of the BTP services it will use. If a proposed design uses 10 microservices and large databases, evaluate if it’s cost-justified or if a leaner design is possible. This avoids surprises later.
  • Set guidelines for developers, e.g., default to smaller service plans and only scale up if needed for performance tests. Use serverless functions where possible (incur only a cost on invocation) instead of running an always-on service if the use case fits.
  • Consider whether event-driven or batch processing might reduce message volume costs for integration scenarios. If available, consider tiering data to cheaper storage options for analytics.
  • If extending SAP S/4HANA or other apps, decide whether to build on BTP or use in-app extensions. Sometimes, what you build on BTP could also be achieved within the application’s capabilities. Make it an architectural decision that weighs flexibility vs. cost.

6. Monitor and Educate Continuously:

Ensure your teams treat cloud credits as a finite resource:

  • Have regular reviews (e.g., monthly or quarterly “BTP cost review” meetings) where the IT team reviews consumption with finance or project owners. Transparency helps prevent the cloud version of “shadow IT,” where costs creep up unnoticed.
  • Educate developers and solution owners about how BTP services are charged. Often, simply making teams aware that “every extra GB of memory costs money” will drive more efficient usage.
  • If possible, utilize tagging or labeling of resources within BTP to map them to their owners. Some organizations implement internal chargeback for cloud usage—whether you do a chargeback or not, making each team aware of their portion of the bill tends to incentivize mindful usage.

7. Explore Third-Party Tools if Needed:

If your BTP landscape is growing, you might integrate the cost data into a cloud management platform (many support AWS/Azure, and some can ingest SAP cost data via API). While SAP’s native tools are improving and likely sufficient for most, a third-party tool could consolidate BTP costs with your other cloud spend for a unified view.

8. Plan for Multi-Cloud and Hybrid Scenarios:

Some enterprises compare building on BTP versus building directly on a hyperscaler (e.g., AWS, Azure). BTP’s value is in higher-level services and seamless integration with SAP systems, but it might come at a higher raw infrastructure cost than DIY on a hyperscaler. It’s worth evaluating each case individually. For example, for an AI project: using SAP’s AI services via BTP (consuming credits) vs. using an open-source model on Azure VMs – the former gives you tight SAP integration, but the latter might be cheaper infrastructure. In many cases, BTP speeds up development enough to justify the cost, but an architect should consider and communicate these choices.

9. Keep an Eye on Service Eligibility:

Not all services or plans are available in every model. For instance, some newer innovations might appear first in PayG and later in CPEA, or vice versa. Certain SaaS-like services (e.g., SAP Analytics Cloud or Data Warehouse Cloud) might only be offered as separate subscriptions or under BTPEA but not CPEA. Always confirm a service’s licensing options in SAP’s documentation or with your rep when planning a new use case. This ensures you account for any additional licensing needed.

10. Engage SAP Early:

Include your SAP account team early in the planning process for major BTP adoption. They can provide trial credits, architectural guidance, and potentially offer promotional incentives (for example, SAP has run programs that offer free CPEA credits to customers migrating from on-premises to the cloud as part of RISE). Being transparent about your plans and concerns can also help SAP propose the most suitable commercial model (they might suggest BTPEA if you need a very BTP-specific focus, or they might help structure a phased commitment that grows over time).

Conclusion

SAP BTP’s licensing may initially seem daunting, but it can be managed cost-effectively with a solid understanding of the models and careful planning.

SAP offers flexible consumption-based models (CPEA/BTPEA for committed spending with credits and Pay-As-You-Go for no-commitment usage) and subscription models for fixed, known requirements.

Consumption models provide agility – a pool of credits to innovate across any BTP service – while subscriptions lock in pricing for heavy use of particular services. Enterprises often find a mix of these models works best, tailoring the approach to each project’s needs.

The key to success is proactive management: monitor your usage diligently with SAP’s tools, enforce governance to prevent waste, and adjust your licensing model as your cloud journey evolves. Procurement leaders should negotiate contracts that align with expected consumption and retain flexibility for growth.

Enterprise architects should design with cost in mind, choosing the right services and optimizing their usage. By working together, IT and procurement can ensure that SAP BTP delivers business value within predictable and optimized cost parameters.

BTP is a powerful platform for digital innovation, and with the right licensing strategy, CIOs and architects can unlock that power while keeping the CFO happy.

In the rapidly changing cloud world, staying informed and adaptable is essential. Use the guidance and best practices outlined above to confidently navigate SAP BTP licensing and make strategic decisions for your organization’s future.

Author
  • Fredrik Filipsson

    Fredrik Filipsson is a seasoned IT leader and recognized expert in enterprise software licensing and negotiation. With over 15 years of experience in SAP licensing, he has held senior roles at IBM, Oracle, and SAP. Fredrik brings deep expertise in optimizing complex licensing agreements, cost reduction, and vendor negotiations for global enterprises navigating digital transformation.

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